9 bis 9
Bausa, Badchieff, Sira
Streams
180.000.000
Creations
200.000
Activation
With “9 bis 9”, we created one of the most successful songs of the 2020s through a TikTok campaign. The campaign, conceptualized and executed by us, featured a sped-up version of the original by creator How2Shirli and activated over 3,000 micro creators using various TikTok effect filters. The song held the #1 spot on the German charts for six weeks in 2023 and achieved triple platinum status in Germany, Austria, and Switzerland within a single year.